Job Description
We're seeking a top-tier Content Writer & Social Media Specialist to position BuildX as the #1 trusted authority in accessory dwelling units (ADUs).
You’ll be responsible for creating high-impact written content and owning our social media presence to drive brand awareness, engagement, and qualified inbound leads.
Must-have: a
passion for storytelling, a data-driven mindset, and an obsession with creating
content that performs.
Core
Responsibilities
Content Writing &
Strategy
·
Execute Marcus Sheridan’s “They
Ask, You Answer”framework through clear, authoritative content
·
Publish 3+ high-quality pieces
of content weekly (blogs, guides, articles, website copy, etc.)
·
Interview internal subject-matter
experts to craft compelling, trustworthy narratives
·
Contribute to SEO strategy to maximize
organic traffic and visibility
Social Media Management
·
Own BuildX’s social media strategy and
publishing calendar within channel management SaS, currently MetriCool.
·
Create and schedule daily/weekly posts
across platforms (LinkedIn, Instagram, X/Twitter, Facebook, etc.)
·
Repurpose long-form content into
engaging short-form formats (reels, carousels, captions)
·
Monitor trends, engage with followers,
and grow our online community
·
Track social performance metrics and
optimize for reach, engagement, and conversions
·
Build and nurture presence on Reddit
Lead Generation &
Content Optimization
·
Support premium content creation
(ebooks, pillar pages, conversion assets)
·
Assist with email newsletters, nurture
sequences, and marketing workflows
·
Collaborate with Content Manager on
content that drives pipeline and enables deal closure
·
Use analytics to continuously improve
content performance and ROI
·
Create
pre-written “answer templates” for common ADU questions
AI & Technology
Integration
·
Use AI tools to increase content output
and improve workflow efficiency
·
Optimize content for distribution across
social channels
Requirements
Essential Skills
·
Exceptional writing, editing, and
storytelling abilities
·
Experience using AI tools (ChatGPT,
Claude, etc.)
·
Familiarity with CRM software (Go High
Level), Google Analytics, SEMRush
·
Strong research, interviewing, and
project management skills
·
Data-driven approach to content and
social strategy
·
Collaborative, team-first mentality
Preferred Background
·
Degree in English, Journalism,
Communications, or Public Relations
·
Experience in print/broadcast journalism
·
Go High Level/HubSpot certifications
Ready to
help BuildX dominate the ADU market through world-class content and social
media? Apply now — we’re looking for the best.
BuildX stands at the forefront of the residential construction industry, renowned for our dedication to excellence in design, craftsmanship, and customer service. With a focus on transforming client visions into breathtaking realities, we pride ourselves on exceeding expectations through innovative designs and superior construction. As we continue to grow, we seek passionate individuals to join our mission in creating spaces that embody beauty and functionality.
BuildX stands at the forefront of the residential construction industry, renowned for our dedication to excellence in design, craftsmanship, and customer service. With a focus on transforming client visions into breathtaking realities, we pride ourselves on exceeding expectations through innovative designs and superior construction. As we continue to grow, we seek passionate individuals to join our mission in creating spaces that embody beauty and functionality.
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